Marketing of kids shows

No matter if you have kids or not, you all were a child at one point and probably watched TV – some more than others, but everyone definitely to a certain extent. A lot of marketers see children as an easy market group: they are way easier to influence and manipulate and, therefore, more open …

Top 10 tips to market your TV show

You just produced the best TV show ever, but you want people to engage with show and watch your show. What is the best way to market your TV show? We will provide you with the top 10 tips that will help you marketing your TV show. 1. Do something remarkable. When you launch a …

Actors and hosts and social media marketing

How do actors and hosts participate in Social Media Marketing? Nowadays, social media is playing an important role in marketing a movie, TV series or show. In a recent article, we’ve discussed how reality TV shows are successful because of their online engagement with the target audience. This is because, the audience wants to be …

Streaming platforms vs. traditional broadcast channels

...and their digital marketing strategies! Watching television has evolved over the past couple of years. Our ‘traditional’ linear broadcast television did get some new competitors; online streamings services. We’re going to discuss their digital marketing strategies and whether or not they are similar, since the goal of traditional broadcast platforms wants to attract viewers, whereas …

Drama of Marketing

The thing that we don’t like to have in real life but what we do love on our screen. One of the genres that many films, series, radio and theater shows contain. This article will contain marketing and drama as one.  What is Drama Before we dive further in this matter, we asked ourselves: what …